"There are few opportunities that come along providing substantial wealth opportunities. We saw it in the Century 21 program and we see it again with the Around Town opportunity. The model for success is the
Triple Bottom Line. 1) Profitability - for the franchises and corporate support systems 2) Giving Back - Business that is making a positive impact in the community 3) Environmental Awareness - Around Town operates with a "Green" philosophy to ensure that we do all that we can do to preserve our planet. Around Town Community Magazines has it all!"
- Peter Thomas, Chairman
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Who is Around Town Community Magazine
Around Town Community Magazines, Inc. ("ATCM") is a pioneer in the magazine world using a franchise business model to teach business owners how to produce profitable, geographically centered, hyper-localTM magazines. Your monthly publication is direct-mailed to your community with a successful formula of providing very local ‘front porch’ news creating a highly loyal advertiser and readership base. ATCM has the leadership, resources, expertise and commitment giving franchisees a proven, profitable business model. New business owners have immediate access to a database of leads, a customized customer relationship management software and a support system providing training, operational support, production and direct mail services. This model allows publisher/owners to focus on driving ad revenue and profits.
Why Around Town Community Magazine vs. other Business Opportunities?
- Low Initial Investment with the Potential for an Excellent Return on Your Investment: +
With the low initial investment, combined with Around Town Community Magazine’s formula for success, means you have the potential to achieve profitability much more quickly than with the majority of franchises in the marketplace.
- Residual Income: +
Around Town Community Magazines Franchises enjoy advertiser retention rates of over 80% from issue to issue. You do not have to start generating revenues from dollar one each month. These high retention rates allow you to concentrate on growing your revenues and profits. The longer you are in business, the less you have to work to sell new advertisers.
- Low Overhead: +
An Around Town Community Magazine Franchise has low operating expenses. You can directly tie the number of pages printed (and therefore your production costs) to the number of ads sold. This process allows you to directly link your income and expenses, insulating yourself from potential losses.
- Minimal Operating Expenses: +
Your first publication can be done with no employees giving you the ability to keep expenses down and focus on business growth. Additionally, this is no inventory or equipment needed.
- Leads provided: +
You are provided with an interactive CRM (customer relationship software program with a data base of all business in your target community.
- A Turn-Key business model for a profitable magazine ownership: +
Our team will teach you everything you need to know to publish a successful community magazine. Our comprehensive training program covers how to gather and organize the information to be printed, how to reach out to your community, how to sell ads, how to lay out the publication, how to establish your rate sheet, how to set up your distribution, in short, how to most effectively operate your business in order to produce the most sought-after, profitable publication possible.
- A proven profitable business model: +
The Around Town Community Magazine Franchise has been tested and proven. We have years of successful, profitable operating history.
- An Excellent Add-On Business: +
If you are already a successful professional in a field such as real estate, insurance or similar business where name recognition is important, you can promote your primary business through your Around Town Community Magazine Franchise. You can use this publication to help your core enterprise dominate its competitors.
- A Home-Based Launched Business: +
If desired, you can run this business from your home, allowing you to enjoy all the economies of a home based business, including no rent, no construction costs, few additional employees, very little marketing and no inventory required.
- The Opportunity to Take a Leadership Role in Your Community: +
Being the publisher of a respected community magazine will allow you to take a leadership position in your community. Your opinion will matter, and you will be able to positively impact the lives of the people in your community and the growth of your community.
- Reader and Advertiser Loyalty: +
An Around Town Community Magazine is a sought-after publication. It offers information important to your readers in an enjoyable format. It is a valuable marketing tool for your clients. It is a business in which you can take great pride.
- A Creative Career: +
This is a truly a career that allows you to use your creativity. Every day is different. You will not be stuck in a boring rut.